 |
Friday 25th May 10 am
- 4 pm
The Resource Centre, London
An intensive one-day
workshop presented by Action Planning on how
to fundraise successfully for capital projects.
|
Attendance
fee: £145 per person including VAT,
presentation materials and lunch.This
intensive, ‘hands on’ one-day workshop
is designed to enable participants to acquire the
particular tools and skills required to deliver a
successful capital fundraising programme.
Presented by Margaret Martin, Director of Capital
Appeals at Action Planning, and colleagues on the
Capital Appeals Team.
“A very interesting day,
particularly hearing case studies of successful campaigns.”
Benjamin Morrison, Head of
Capital Appeals, Jewish Care
“It was impressive to get such a
wide range of input from practitioners who really know
their subject.”
Mary Harvey, Fundraising Director,
Notting Hill Housing Trust
“A thought-provoking workshop on what
is entailed in running capital appeals.”
Sue Hedger, Fundraising Manager, Yeldall Manor
workshop content:
This
workshop will help you to:
| • |
|
devise a planning process which takes
your project from inception, through feasibility
testing to full implementation
|
| • |
|
identify and profile potential institutional
and individual donors who may be prepared to support
your project, using wealth screening to identify
high net worth supporters
|
| • |
|
implement a feasibility study which
establishes how much is likely to be raised and from
what sources |
| • |
|
develop and test a persuasive ‘case
for support’
and tailor this to the needs of each potential funder
|
| • |
|
recruit an effective appeal committee,
and equip members to make an effective ‘ask’ |
| • |
|
implement the ‘private’ phase
of the campaign in which major gifts are sought from
key institutions and major donors |
| • |
|
follow this with an effective ‘public
phase’ which motivates the wider community
and other stakeholders |
Organised
by Action Planning in association with Third Sector
|
|
